Sales Data Analyst/Sales Data Specialist

Summary: 

The incumbent is responsible for enabling the sales organization’s achievement of forecast and the OGSM by delivering tactical analytical support to internal team members, to customer groups, and to customer teams. The incumbent independently translates analysis into actionable strategies and tactics by making recommendations on the product assortment, online product pages/brand sites, key insights, and/or promotions in order to enhance sales. The incumbent builds on and incorporates contextual understanding to increase their knowledge base of the selling story. The incumbent is able to marry stakeholder strategy with company strategy in addition to translating learnings across functional lines. The incumbent independently compiles and presents recommendations to decision makers. The incumbent participates in special projects as assigned by the supervisor. Key responsibilities may include, but are not limited to:

Responsibilities :

•Organizes, analyzes, and draws conclusions from a variety of syndicated data sources such as IRI, Nielsen, and POS to independently discern trends and provide insights-based recommendations.

• Optimization of SKU assortment by providing shopper, category, brand and/or customer insights to support a particular strategy or recommendations for customers.

• Provides thought leadership and appropriate insights and analytics as needed to enhance sales results.

• Assembles and presents insight findings and provide insights-driven recommendations. Crafts data-supported selling stories to drive sales. 

• Provides analytic support to other internal partners, such as brand and field sales, by providing POS updates, line reviews, promotional reviews, and ad hoc special projects based on the need for in-depth analysis of data or other analytics services. 

• Responds to customer requests from the assigned area regarding topics such as samples, supply, and order status. 

• Ensures that data utilized is accurately formed, reported and error-free when devising data sets through careful review and refinement prior to running analytical tests.

• Develops, utilizes, and shares best practices to enhance functional efficiency and accuracy of findings and recommendations.

• Supports efforts to develop and enhance customer relationships.

• Persuades and influences internal teams and the customer to a different perspective through use of compelling data and insights.

• Complies with company policy and procedures at all times.

Background & Education: 

• 4-yr degree or equivalent 

• 3 years prior experience in customer sales or in a consumer products environment desired 

Required Skills/Abilities: 

• Ability to independently organize and complete assigned work 

• Ability to work effectively within a fast-paced, complex matrix, changing environment 

• Ability to access, assess, interpret and draw accurate conclusions from sales and customer data 

• Ability to create impactful presentations to explain recommendations and findings of studies 

• Fundamental platform skills 

• Strong computer skills, including MS Office Suite applications, database information sources and web applications 

• Some knowledge of statistical methods desirable