Within H&M Lifestyle Brands, we apply the strong heritage of H&M to new industries, to add excitement and energy to our offer and strengthening the H&M brand. H&M Lifestyle Brands includes H&M HOME, H&M BEAUTY and H&M MOVE.
ABOUT H&M BEAUTY
H&M Beauty is an integrated part of H&M, created to complement and elevate the full fashion experience for our customers. Through a curated mix of private label and external brands, we offer a dynamic and trend-driven beauty assortment spanning makeup, skincare, fragrance, haircare and beauty accessories. Our mission is to make beauty more inspiring, inclusive and accessible - empowering customers worldwide to express themselves and complete their fashion look.
With a presence in 50 markets and a rapidly evolving customer base, H&M Beauty is on an exciting journey. Here, you’ll join a creative, ambitious, and collaborative environment where innovation and customer obsession shape every decision.
WHAT YOU’LL DO
As Operational Marketing Project Manager at H&M Beauty, you will work in an entrepreneurial environment, where a flexible and prestige-less mindset is key. The marketing team at H&M Beauty work closely together to achieve success, with many exciting projects in the pipeline for the year ahead. Your responsibilities as Marketing Project Manager will include, but not be limited to:
- Overall responsibility from creative brief to launch for all H&M Beauty private label product launches and campaigns, produced together with the Beauty team at H&M Studios.
- Lead the creative brief to H&M Studios, support the set‑up of the Beauty Marketing team, secure alignment across all channels and oversee post‑production.
- In collaboration with the social and influencer team at H&M Beauty, project manage productions; from brief, agreements, planning, production, budget and time plan to postproduction of assets. Projects will vary in size, from large campaigns to smaller marketing activities.
- Responsible for content management by ensuring all asset needs are clearly briefed and maintaining a clear overview of all produced content per period.
- Work closely with other functions within H&M Beauty as well as the central marketing department at H&M.
- Delivery: Effectively manage projects and teams to deliver excellent results on time and within budget.
- Follow‑up: Analyse timelines, project plans and results to measure the effectiveness of campaigns and marketing activities.
WHO YOU ARE
To succeed in this role, we believe you’re a creative and driven person - a doer with a consistently results‑oriented mindset. You have a problem‑solving attitude, and the ability to adapt to new and sometimes undefined conditions is essential. You’re structured, flexible, and enjoy taking responsibility.
- You have 3+ years of experience in project management within marketing.
- You hold a degree in marketing.
- You’re creative and not afraid to try new ways of working, think outside the box, or roll up your sleeves to get the problem solved.
- You’re a highly motivated problem‑solver and self‑starter, capable of working independently yet collaboratively in a fast‑paced environment.
- You have the ability to organise, prioritise and plan realistically.
- You have experience with budget planning and responsibility.
- You’re a people‑person with a strong can‑do attitude.
- You have excellent communication skills in English, both written and spoken.
- You have a genuine interest in beauty, trends, and social media and are eager to communicate with our beauty customers.