Define and execute a unified Choose strategy across Product Merchandising, Size & Fit, and Upsell & Cross-Sell to improve product clarity, confidence, and conversion.
Lead development of enhanced PDP experiences, inventory visibility, and promotional storytelling thatblendcreativity and data-driven optimization.
Advance the use of AI and personalization engines to support sizing guidance, virtual try-on, and real-time fit recommendations across channels.
Drive the roadmap for upsell and cross-sell capabilities,leveragingpredictive data and customer insights to increase basket size and engagement.
Partner cross-functionally with Content Supply Chain, Purchase, and Customer Lifecycle teams to ensure seamless integration of content, pricing, and loyalty strategies within the Choose journey.
Foster a culture of experimentation, using A/B testing and analytics tovalidatecustomer behavior insights andoptimizeproduct discovery and decision-making.
Build and lead a high-performing team of up to 8–12, providing coaching, accountability, and development opportunities consistent with Gap Inc.’s leadership framework.
10+ years of product management experience in retail or e-commerce, including 5+ years in a senior leadership capacity overseeing cross-functional digital experiences.
Proventrack recordof delivering measurable improvements in conversion, customer satisfaction, and revenue growth through product innovation.
Strong technical acumen with experience in recommendation engines, personalization platforms, and commerce systems.
Ability to lead and influence cross-functional teams,balancingcreativity, data insights, and brand alignment.
Excellent communication skills with the ability to articulate product vision and outcomes to executive and technical audiences.
Experience with agile product development and enterprise-level commerce platforms.
Familiarity with AI-based recommendation systems, AR/VR fit tools, and advanced analytics frameworks.
Demonstrated ability to interpret behavioral and transactional data to guide roadmap decisions.
Passion for user-centered design, innovation, and continuous improvement in the retail customer experience.
Proven success building and developing high-performing, collaborative product teams.
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