At Stoke, we believe a thriving space economy will enable a vibrant, sustainable, and equitable future here on Earth. That is why weāre building Nova, our fully and rapidly reusable launch vehicle. Designed for daily flight, Nova tackles the core challenges of space transportation by reducing cost, increasing availability, and improving reliability. By radically lowering launch costs and increasing flight cadence, weāre helping create a truly scalable space industry.
Our team is mission-driven, collaborative, and empowered to take ownership of their work. If you want to work alongside some of the most dedicated and talented people on Earth, weād love to have you join us.
Description
Weāre looking for a multi-talented, mid-level marketing manager with demand gen and growth marketing expertise to build an effective lead gen machine for our cloud-based software platform, Boltline. We expect this role to include a strong mix of strategic planning in close collaboration with our Sales & Product team, plus tactical execution across content development, SEO, campaigns, webinars, and events. We are accepting candidates for the Seattle and Los Angeles areas.
Responsibilities
- Lead Gen Strategy Development: Define and refine Boltlineās top-of-funnel lead generation strategies and tactics like content creation, SEO, social media campaigns, webinars, and events to attract qualified prospects in advanced hardware industries
- Inbound Campaign Execution: Design and launch multi-channel campaigns (e.g., LinkedIn content, blog posts, podcasts, virtual events) to generate high-volume inbound leads, focusing on awareness and interest stages of the buyer journey
- Channel Performance Measurement: Track, analyze, and report on lead gen channels using metrics like CAC, conversion rates, and ROI; identify top-performing channels (e.g., social media, content syndication, email newsletters) and optimize budgets accordingly
- Content & Social Media Management: Oversee the creation and distribution of compelling content (whitepapers, case studies, infographics) and manage social media presence to build community engagement and drive organic traffic
- Event Strategy & Participation: Plan and execute participation in industry events, trade shows, and webinars to capture leads, including pre-event promotion, on-site lead capture, and post-event follow-up for measurable ROI
- Cross-functional Collaboration: Work closely with Product, Sales, and Stoke Space marketing teams to align lead gen efforts with overall go-to-market plans, ensuring seamless handoff of inbound leads to sales
- Tools & Analytics Integration: Leverage platforms like HubSpot, Google Analytics, and social media tools to automate lead capture, scoring, and nurturing while monitoring funnel performance
- Stoke Marketing Alignment: Collaborate with Stoke Space's Marketing team to co-create campaigns, share event resources, and amplify Boltlineās reach through joint inbound initiatives
Qualifications
- 3-7 years of experience in B2B lead generation marketing, ideally in hardware technology, aerospace, or related industries, with at least 3+ years in a managerial role leading top-of-funnel initiatives
- Bachelor's degree in marketing, Business, or a related field required
- Proven success in driving inbound lead growth through content, social media, events, and SEO, with demonstrated ROI in technical B2B environments for startups and enterprises
- Strong analytical skills for measuring channel effectiveness, ROI, and optimizing lead gen strategies
- Experience collaborating with Sales, Product, and leadership teams to align on inbound goals
- Proficiency in content creation, social media strategy, and event management for B2B SaaS
- Ability to travel (approximately 35% of the time) for industry events and lead gen networking
Preferred Qualifications
- Exceptional skills in crafting inbound narratives that simplify complex hardware concepts to attract top-of-funnel audiences
- Passion for Boltlineās mission to streamline hardware innovation by disrupting legacy systems through effective lead gen
- Data-obsessed mindset with experience using tools like HubSpot, Salesforce, Google Analytics, or social media platforms to scale inbound campaigns
- Hands-on expertise in market research and targeting advanced hardware companies (e.g., aerospace, defense, nuclear, alternate energy, robotics)
- Established network in innovative hardware ecosystems, such as aerospace or robotics, to support partnership-driven lead gen
Benefits
- Equity ā We know that our employees are the reason we succeed. To give everyone a stake in our future, we are pleased to offer equity in the form of stock options to all regular, full-time employees.
- Comprehensive benefits program including subsidized medical, dental, and vision insurance
- Company-paid life and disability insurance
- 401(k) plan with employer match
- 4 weeksā Paid Time Off
- Holidays ā 10 days (including an end-of-year closure)
- Paid Family/Parental Leave
- On-site gym or monthly wellness stipend (depending on location)
- Dog friendly offices!
Compensation
Target Levels:
This position has a bonus and equity plan in addition to the base salary.
Our job posts are intentionally written to attract a wide variety of experience levels, and we make decisions about the right fit on a per-candidate basis.
Your actual level and base salary will be decided based on your specific experience and skill level.
ITAR Requirements
To conform to U.S. Government space technology export regulations, including the International Traffic in Arms Regulations (ITAR), you must be a U.S. citizen, lawful permanent resident of the U.S., protected individual as defined by 8 U.S.C. 1324b(a)(3), or eligible to obtain the required authorizations from the U.S. Department of State.
Equal Opportunity
The Company is an Equal Opportunity Employer, including with respect to disability and veteran status. It is committed to compliance with all equal opportunity laws, including the Immigration and Nationality Act (INA) and Title VII. It does not discriminate on the basis of nationality, race, citizenship, immigration status, or any other protected class when it comes to employment practices, including hiring.
Employment at the Company is contingent upon satisfactory completion of reference and backgroundchecks, and on your ability to prove your identity and authorization to work in the U.S. for the Company. Employees must comply with the United States Citizenship and Immigration Services employment verification requirements, and, therefore, they must complete an Employment Eligibility Verification Form I-9 at the start of employment and re-verify authorization to work periodically.
Separate from this I-9 process, this position entails access to certain technology and technical data that is restricted under U.S. export control laws and regulations. Employment or continued employment may be conditioned on your legal authorization to work with or have access to export control materials as necessary to perform your job.
E-Verify
Stoke Space uses E-Verify to confirm the identity and employment eligibility of all new hires.