Head of Marketing - Financial Services

• Lead, develop and deliver the Financial Services marketing strategy for Qantas Loyalty, our members and partners
• Develop and manage the annual marketing plan to deliver best-in-class communications across all channels 
• 15M Fixed-term role based at our Mascot Corporate Campus 

Qantas Loyalty is an integral part of the Qantas brand, with a vision to be the most valued and trusted Loyalty ecosystem that makes every day more rewarding. With a focus on rewarding loyalty and fostering lasting relationships, our business is dedicated to providing unparalleled value and benefits to our members. From earning points on flights, shopping and everyday purchases to enjoying exclusive perks and privileges, Qantas Loyalty is committed to delivering exceptional service and rewards. With a rich heritage and a forward-thinking approach, we continue to redefine loyalty in the aviation industry, setting the standard for excellence and innovation.  

As the Head of Marketing, you will lead, develop and deliver the unified Qantas Financial Services marketing strategy, including Qantas Money & Qantas Co-brand financial services partnerships. This includes being responsible for planning, development and implementation of strategies to increase effectiveness and ROI of marketing campaigns, both acquisition and engagement. This role is a critical player in driving the commercial outcomes for Qantas Loyalty. 

You will collaborate with stakeholders across the business and partners to drive plans and leverage opportunities that deliver revenue for the business. This role is also responsible for the efficient running of the operational elements of the marketing team, including: prioritisation of work, managing suppliers to ensure cost efficiencies for the business, ensuring processes are managed correctly, and building productive working relationships. You will support marketing initiatives across the broader Loyalty business as required to role model marketing expertise and thought leadership to the marketing team on a daily basis, and to the broader business to support innovation and create new revenue opportunities. 

What you’ll bring to the role: 

• 15+ years’ experience in marketing, media, digital or related disciplines in a large/listed corporations
• A thought-leader with a passion for developing innovative marketing solutions through the use of data, insights and experience 
• Extensive experience leading marketing communications strategy and planning and implementing class - leading creative campaigns using external marketing and advertising agencies
• Proven ability to manage large diverse teams, prioritising initiatives to deliver strategic & commercial returns, building culture and clarity in purpose 
• Ability to maintain established and strong partner relationships while also embedding new partnership opportunities.
• Budget management experience, as well as sound financial acumen and an ability to interpret financial statements
• The ability to understand and overcome barriers to change, and the adoption of new ways of working and, at the highest level, the ability to create an agile culture that can continually adapt and change
• The ability to influence and collaborate with executive management, business leaders and people in all functional areas, as well as external stakeholders in order to collectively determine superior approaches to the market
• Uses multiple perspectives in driving complex business decisions. Considers all facts and alternatives to prevent decisions and judgements that may have an adverse effect on organisational performance or reputation
• The ability to foresee opportunities and develop strategies that make a real competitive difference to the business.
• Capable of translating marketing and communications actions and metrics to business results and measures of commercial impact.
• Understanding of the market and operating conditions for the business, the competitive landscape and key customer segments.

Why Qantas?  

If you’re successful in your application, you’ll join a team where creativity and passion are encouraged. Our people come together to allow us to dream big and deliver successfully. 

There are many different opportunities across our team, which means you’ll be able to grow both personally and professionally at Qantas. Your development is a priority for us – so that you can maintain the high standards our customers have come to expect and can continue to develop over time. You’ll be supported from day 1 with on the job training and coaching as well as our formal training opportunities. While you may start in this role, we’ve got a great track record of supporting our people to take their career in so many different directions, the destinations are endless.  

The Qantas employee benefits program offers amazing benefits that extend well beyond travel.  

• We love to travel: Enjoy discounted air travel within Australia and across the globe, both for you and your family and friends, as well as exclusive deals on accommodation and holidays.  

• We have flexible leave options: Make use of leave and flexible working opportunities including additional purchased leave options.

• We’ll give you access to thousands of rewards: Through our partnerships we can offer you discounts across shopping, food and wine, insurance, health and wellbeing, leisure and entertainment. You can also take advantage of our salary packaging for everything from motor vehicles to electronic devices.  

• We’ll support your wellbeing: Whether its learning to better support your own and others’ mental health, our interactive wellbeing app or your very own tailored nutrition plan.  

Applications Close: Wednesday 11th March 2026