The Media Group at NBCU supports a powerhouse collection of consumer-first brands including Peacock, NBC, Bravo, NBC Sports, and NBCU International. With unequalled scale, our teams make the most out of every opportunity to collaborate and learn from one another. We’re always looking for ways to innovate faster, accelerate our growth and consistently offer the very best in consumer experience. But most of all, we’re backed by a culture of respect. We embrace authenticity and inspire people to thrive.
The Senior Director, Mobile Experience will lead the vision and execution of an innovative mobile experience for Peacock apps that drives daily engagement and loyalty. This role is focused on creating a differentiated experience tailored to our key audience segments, ensuring Peacock becomes a must-have part of their daily routine.
Key Responsibilities:
Define and execute a mobile-first strategy that delivers compelling, personalized experiences across iOS and Android platforms.
Innovate beyond streaming by introducing features and interactions that deepen engagement such as gamification, social integrations, and unique content formats.
Leverage data and insights to understand user behavior and design experiences that increase frequency, session length, and retention.
Collaborate cross-functionally with design, engineering, personalization, marketing, and content teams to deliver a cohesive mobile experience.
Partner with external innovators (startups, third-party platforms) to bring new ideas and capabilities to Peacock’s mobile ecosystem.
Lead and mentor a team of product managers focused on mobile engagement, fostering a culture of creativity, experimentation, and accountability.
Drive measurable outcomes through A/B testing, hypothesis validation, and analytics-driven decision-making.
Champion mobile UX excellence and ensure designs meet the highest standards for usability and delight.
Communicate vision and progress effectively to senior leadership through compelling presentations and demos.