Extensive IT experience, including significant expertise as a Salesforce Architect in large-scale enterprise implementations.
Proven expertise in Salesforce Consumer Goods Cloud (CGC) with specialization in TPM & TPO.
Strong understanding of Consumer Goods/CPG industry processes – trade promotions, retail execution, distributor management.
Hands-on experience with Einstein Analytics/Tableau CRM for trade promotion insights.
Proficiency in Salesforce Sales Cloud, Service Cloud, Experience Cloud.
Solid knowledge of Apex, LWC, Flows, APIs, and Integration Patterns.
Integration experience with ERP platforms (SAP, Oracle, Microsoft D365) for settlements & financials.
Excellent communication and collaboration skills for working across global teams.
RESPONSIBILITIES:
Lead architecture design for Salesforce Consumer Goods Cloud (CGC) implementations, ensuring scalability, performance, and industry best practices.
Define and oversee solution strategy for TPM/TPO, including campaign planning, promotion execution, fund management, claims, and settlement.
Architect integrations between CGC and external systems (ERP, Demand Planning, Pricing, BI/Analytics).
Develop data models, workflows, automation, and governance frameworks supporting TPM/TPO processes.
Ensure security, compliance, and platform governance across Salesforce environments.
Advise clients on best practices for promotion planning, budgeting, accruals, deductions, and settlements within CGC.
Support design of optimization models to improve trade spend effectiveness using TPO.
Enable scenario modeling, predictive analytics, and promotion ROI forecasting using Salesforce AI/Einstein.
Understanding the clients business use cases and technical requirements and being able to convert them into a technical design that elegantly meets the requirements
Mapping decisions with requirements and being able to translate the same to developers
Identifying different solutions and being able to narrow down the best option that meets the clients requirements
Understanding and relating technology integration scenarios and applying these learnings in projects
Resolving issues that are raised during code/review, through exhaustive systematic analysis of the root cause, and being able to justify the decision taken
Carrying out POCs to make sure that suggested design/technologies meet the requirements