The Opportunity:
Seeking a professional and detail-oriented Associate Licensing Manager to support Mattel鈥檚 global in-licensing programs across multiple categories. This individual will help manage relationships with external partners, support negotiations for licensing agreements, and ensure brand integrity and alignment across product lines and markets.
This is a highly cross-functional role that partners closely with Product Marketing, Brand Marketing, Legal, Royalty Accounting, Consumer Products, Mattel Film, Mattel TV, and Sales to drive growth within toys and support other Mattel lines of business.
What Your Impact Will Be:
- Contributes or acts as the primary liaison for licensors and licensing agents, managing relationships, and identifying potential licensing opportunities aligned with brand strategy and objectives.
- Serve as the central point of contact across multiple business segments, collaborating with internal teams including product marketing, brand marketing, finance, legal, royalty accounting, consumer products, and franchise.
- Collaborate with cross-functional stakeholders to ensure licensing strategies are fully integrated with product development plans.
- Conduct regular audits and analyze sales and royalty data to identify financial discrepancies; work cross-functionally to resolve issues and ensure compliance with licensing agreements.
- Develop and evaluate financial models to support licensing proposals and business cases.
- Lead negotiations for new license agreements, renewals, contract extensions, and amendments.
- Represent the licensing function in brand team meetings to provide updates on license status, communicate contractual obligations, align on product timelines, and offer strategic solutions or opportunities.
- Maintain comprehensive, accurate records of all license agreements and related documentation.
- Manage Trademark Release Letters and coordinate with Legal on IP enforcement and infringement matters.
- Maintain departmental reports and internal updates to relevant stakeholders.
- Support and lead preparation for trade shows, brand presentations, and internal licensing business reviews.