At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
LinkedIn Marketing Solutions (LMS) is the largest and fastest growing B2B Advertising Platform at scale in the world, with revenue north of $6B+. We help organizations grow. The LMS engineering team is responsible for building and scaling the technology stack that powers our advertising business including advertiser experiences, ad serving platform and ad products.
The Audience and Identity teams drive impactful B2B marketing by streamlining sales and marketing alignment through automated workflows. They empower advertisers to precisely target high-value audiences using LinkedIn's rich professional data, while simultaneously developing innovative measurement and media buying solutions, rigorously validating ROI through both on-platform and third-party testing to provide data-driven insights for optimal campaign performance. Operating with a strong commitment to user privacy, the team advocates for data minimization and anonymization, embeds privacy-by-design principles into all marketing workflows and technology selections, continuously monitors compliance with evolving privacy laws, and achieves responsible data usage through close cross-functional coordination with legal, engineering, data, and marketing teams.
As a Director of Engineering Audience & Identity, you will be responsible for leading a team of world class applied researchers, ML/AI, and full stack engineers who are solving cutting-edge problems to empower large & small businesses to reach, engage, and convert professional audiences at scale.鈥痀ou鈥檒l be responsible for building a strong technology-driven culture, overseeing some of the most talented scientists and engineers on the planet, and helping them to pursue their passion and transform their careers. You will develop a strong bench of talent across people and technical leadership, and help the team build industry leading AI鈥痵olutions for the advertising ecosystem.
Responsibilities:
You will build and ship software, drive architectural decisions and implementation across LMS teams.
You will drive the adoption of cutting-edge solutions and methods to enable innovative marketing solutions products.
You will lead cross team/cross-functional discussions and drive alignment on product/technology strategy.
You will define the bar for quality and efficiency of software systems by developing best practices and strategies that balance business impact, operational efficiency, and cost, while actively raising the level of craftsmanship at LinkedIn.
You will act as one of the primary domain experts to influence technology choices.
You will lead by example to build a culture of craftsmanship and innovation.