Position Summary
Reporting to the Director, Product Management & Pricing, the Product Manager, Windows & Doors, is responsible for the overall management of assigned product lines, including portfolio planning, lifecycle management, and coordination of day-to-day product activities. This role partners cross-functionally to execute short and long-term strategies that support business growth, profitability, and customer experience.
KEY OBJECTIVES AND RESPONSIBILITIES
Strategic Product Leadership
- Support the strategic priorities of the Ply Gem brand in Calgary, AB and North Star in Ontario, including sales and marketing assessments, R&D roadmap development, NPD, ECN, portfolio health, product rationalization, special products, and long-term innovation planning.
- Serve as the VOC for sales teams, dealers, and end customers, ensuring customer needs are reflected in product strategy and execution.
- Conduct ongoing market and situation analysis, including industry trends, customer feedback, and competitive gap assessments to identify opportunities and risks.
- Develop and execute a national windows and doors product strategy in partnership with Product Development, Quality, Manufacturing, and Commercial teams.
Cross-Functional Collaboration
- Act as a senior cross-functional partner to sales, engineering, purchasing, marketing, manufacturing, finance, product development, and other functional teams to define, communicate, and execute short and long-term business objectives.
- Collaborate within Stage Gate and integrated business processes to ensure disciplined execution of product initiatives.
- Build strong working relationships with team members located across Canada and the United States, including remote and on-site teams.
Financial & Portfolio Management
- Lead pricing and positioning strategies for new and existing products, including target costs and list prices.
- Apply strong financial analysis skills to evaluate business cases, identify key assumptions, and develop high-level financial models to support NDP, portfolio changes, and investment decisions.
- Drive product lines to achieve contribution margin and profitability targets.
- Partner closely with Pricing Analysts to analyze sales performance, pricing effectiveness, and profitability.
- Use lifecycle analysis, market research, and industry insights to maintain a balanced and financially effective product portfolio.
Execution & Reporting
- Act as the focal point for all activities related to assigned product lines, coordinating day-to-day “run-the-business” activities.
- Prepare and present monthly and annual product reports, business cases, and performance insights to key stakeholders.
- Ensure production elements (e.g., samples, colour chips, packaging) are delivered on time to support product launches and ongoing sales needs.
Marketing & Sales Enablement
- Support marketing communications strategies aligned to product, channel, and brand priorities.
- Ensure development, maintenance, and distribution of sales enablement tools, including product literature, installation manuals, and training materials.
- Communicate product-related updates (e.g., new products, changes, pricing updates, competitive insights) to internal and external audiences.
- Deliver in-person and digital product training sessions as required.
Additional Responsibilities
- Perform special projects and other duties as assigned in support of business objectives.