Marketing Manager (Advanced Wound Care), India

About Convatec

Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in Advanced Wound Care, Ostomy Care, Continence Care, and Infusion Care. With more than 10,000 colleagues, we provide our products and services in around 90 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Convatec’s revenues in 2024 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC). To learn more please visit http://www.convatecgroup.com

 

Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in Advanced Wound Care, Ostomy Care, Continence Care, and Infusion Care.

With more than 10,000 colleagues, we provide our products and services in around 90 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Convatec’s revenues in 2024 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC).

To learn more please visit http://www.convatecgroup.com

The Marketing Manager reports to the Country General Manager and will be responsible for the direction and management of all marketing and professional education activities. You will also be collaborating both local and regional Marketing teams across various levels.

Key duties and responsibilities

You will help drive the responsible market’s revenue goals and increase market share through collaboration with sales, marketing, professional education activities.

• Develop, execute and drive marketing strategies and programmes designed to meet the local market objectives, patient journeys, needs and pain points, in collaboration with identified stakeholders

• Crafting an objective driven annual marketing plan basis the customer needs with well-articulated value proposition in accordance with overall business strategy

• Develop unique and ownable customer and patient-centric experiences across their journeys, in collaboration with identified stakeholders

• Develop clear and integrated communication briefs based on specific VP's and communication objectives linked to business needs

• Develop local launch plans by prioritizing impactful marketing levers and implement Global Launch Pack on time in full to deliver approved business cases

• Define metrics that matter for tracking, analyzing and improving marketing activities  

• Continuously track campaign performances against KPIs

• Actively represent the voice of the target customers and patients and reflect in every element of the brand positioning

• Develop and conduct product training and marketing program updates for the sales team

• Maintain key customer relationships and develop and implement strategies for expanding the company’s customer base

• Manage key customer relationships and participate on closing strategic opportunities

• Responsible in defining the market’s professional education direction, focus areas and generation of local clinical insights

• Manage all digital channels to drive brand awareness and generate leads

Skills & Experience:

• Able to plan and manage at both the strategic and operational levels

• Proven track record of success in new product/new market environment. Experience penetrating new technology PL in specific markets is highly desired

• Excellent verbal and written presentation to influence stakeholders through effective data-led story telling in a simple and clear way

• Analytical and industry knowledge to drive acquisition growth and lifetime value metrics

• Identify marketing opportunities, partnerships, features, services, digital marketing, and capabilities that impact program profitability and drive change

• Demonstrate sound commercial acumen and accelerate revenue and profit growth, taking into account calculated risks and mitigations

• Passionate to grow the business through innovative solutions

• Work collaboratively with other functions such as sales, tender management, finance etc. and manage team of professional education to drive business objective

Qualifications/Education:

• Bachelor’s degree in science, Business, Marketing, or related field

• MBA preferred.

• At least 8 years marketing experience in comparable industries

• Experience candidates from MedTech, Critical Care & Orthopedics is highly desired

At Convatec, we’re pioneering trusted medical solutions to improve the lives we touch. If you’re ready to make a real impact, apply today and help us bring our Forever Caring promise to life.

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A formal recruitment process is required for all our opportunities prior to any offer of employment. This will include an interview confirmed by an official Convatec email address.

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Equal opportunities

Convatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposing characteristics or any other basis prohibited by law.

Notice to Agency and Search Firm Representatives

Convatec is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Convatec employee by a third party agency and/or search firm without a valid written and signed search agreement, will become the sole property of Convatec. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.

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