Get to Know the Team
Our team drives Grab's growth by optimizing media spend, aligning resources, and building campaigns. As a strategic partner, we collaborate across Marketing, Operations, media partners, and agencies to ensure seamless execution and successful product launches. With expertise in performance marketing, we maximize campaign efficiency and return on investment through data-driven insights. Our end-to-end campaign management ensures every media touchpoint aligns with Grab's goals. Through cross-channel integration, we create a cohesive presence across all digital channels, directly affecting Daily Transacting Users (DTUs) and GMV.
Get to Know the Role
You will lead daily performance marketing strategy and operations for Grabs e-commerce overseeing markets cross SEA. Pioneer to achieve user acquisition and GMV, cross-products adoption and reactivation targets across all digital channels while providing expertise to key stakeholders. Additionally, you will initiate projects to achieve efficiency and performance of business vertical growth.
You will report to the Performance Marketing Lead - SEA. Grab bases this role onsite at Petaling Jaya office.
The Critical Tasks You Will Perform