Senior Associate, Business Development - GrabMart

Get to Know the Team

The Vietnam Operations team oversees, shapes and grows the business in Grab Vietnam. We develop and execute business strategies to achieve our vision in providing everyday services that matter most to consumers in Vietnam. GrabMart is a fast-growing vertical within Grab. As part of the Commercial team, you will play a key role in shaping the strategy, building partnerships, and driving execution to grow Grab's presence and impact across Southeast Asia.

Get to Know the Role

You will play a pivotal role in scaling GrabMart, our on-demand groceries and essentials business. This isn't just a sales role; it's a strategic partnership position where you will define how millions of users access daily essentials.

We are looking for a Senior Strategic Hunter who understands the complexities of the e-commerce and retail landscape. You will be responsible for bringing the region's largest retailers, FMCG giants, and specialized chains onto the Grab platform. You are expected to be a master of the enterprise pitch, a commercial architect, and an internal diplomat who can navigate complex workflows to move a partner from "signed" to "live and thriving."

You will report to Head, GrabMart & Omnicommerce and work onsite at Mapletree Business Centre office.

The Critical Tasks You Will Perform

• Enterprise Partner Acquisition: Identify and lead the pursuit of high-impact strategic partners (Supermarkets, Hypermarkets, and Category Leaders). You will own the entire sales cycle—from high-level networking to multi-layered contract negotiations.
• Commercial Package Architecture: Design and build complex commercial frameworks. This includes structuring commission tiers, co-marketing investment funds, and "Value-in-Kind" agreements that align with GrabMart's profitability and the partner's digital growth.
• C-Suite Influence: Act as the face of GrabMart to C-level stakeholders. You must be able to translate Grab's technical ecosystem into a compelling business case for traditional retail executives, demonstrating how O2O (Online-to-Offline) drives their bottom line.
• Internal Workflow Orchestration: Senior BD at GrabMart is an "internal founder" role. You will manage cross-functional workstreams (Legal, Tech/Integrations, Operations, and Marketing) to ensure that large-scale merchant on-boarding is executed without friction.
• E-commerce Incubation: You will act as a consultant to new partners, advising on SKU optimization, pricing strategies, and operational fulfillment to ensure immediate GMV impact within the GrabMart ecosystem.