The Manager of Partnership Marketing Strategy will support enablement of the new Partnership Marketing Strategy function to drive day-to-day integration and optimization with Global Sponsorship, Marketing Services, and other relevant Visa stakeholder groups such as the Co-Brand and Merchant teams. This role will report to the Senior Director, Partnership Marketing Strategy.
Responsibilities
- Enable the day鈥憈o鈥慸ay execution of partnership marketing initiatives to ensure strategic vision translates into flawless execution.
- Manage timelines, coordinate with internal teams and external partners, and track deliverables to support activation of partnerships that strengthen brand relevance and deepen consumer engagement.
- Maintain and continuously update performance dashboards to support frameworks, metrics, and evaluation systems established by the Sr. Director.
- Coordinate partnership inputs across brand, media, product, analytics, and Marketing Services teams to embed partnership marketing strategy into broader marketing plans.
- Support identification of emerging opportunities and cultural trends by monitoring partnership performance, competitive activity, and consumer behavior.
- Ensure operational excellence across the full partnership marketing lifecycle by maintaining documentation, processes, and cross鈥慺unctional alignment.
- Prepare materials, analysis, and consolidated recommendations that guide go鈥慺orward procurement and activation decisions for partnership opportunities.
- Serve as the central point for partnership marketing workflow management, ensuring clarity, transparency, and consistency across all partnership activities and, in particular, in association with other Sponsorship and Content Partnership leads.
- Provide logistical and program management support to maximize efficiency, optimize resource allocation, and deliver measurable business outcomes.
This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.