Overview As the Global head of ITSM GTM Lead, you will play a pivotal role in driving the execution of go-to-market (GTM) strategies for the ITSM portfolio. Reporting directly to the CIO Autonomous IT Leader, you will act as a key contributor to business growth, customer engagement, and operational excellence. This role is ideal for a results-oriented professional with a passion for customer-centric innovation and cross-functional collaboration. Key Responsibilities
- Engage directly with strategic customers to understand needs, drive adoption, and ensure satisfaction. Serve as a practitioner and advocate for customer-centricity, maintaining feedback loops to inform GTM decisions.
- Collaborate with the ITSM BU to develop and refine GTM strategies, including influencing pricing, packaging, and market positioning. Integrate customer and market feedback to continuously improve offerings.
- Architect and design sales motions that maximize pipeline generation, progression, and new net annual contract value (NNACV). Work closely with sales, product, and marketing teams to ensure cohesive execution.
- Elevate, simplify, and transform solution messaging in partnership with Product Solution Marketing (PSM), ensuring clarity and impact across all channels.
- Drive integration of GTM initiatives across GPC, CEG, PSM, Industry, and GTM Field Practitioners to ensure scalability and performance tracking.
- Measure, analyze, and refine business KPIs and BU OKRs to track performance and drive continuous improvement. Provide actionable insights to leadership and stakeholders.
- Stay ahead of market trends, competitive shifts, and emerging technologies to inform GTM strategy and positioning.
- Represent the company at industry events, panels, and executive forums.
- Foster a culture of innovation, collaboration, and continuous improvement.