WHAT YOU'LL DO
As the Membership Lead, you will play a key role in developing and executing the membership program strategy for your Region based on the Global Guidelines and Frameworks.
Your focus will be on building plans that support initiatives to drive membership, awareness, onboarding, engagement and retention in your region. You collaborate with cross-functional teams to design and implement effective membership plans to enhance customer satisfaction and contribute to the overall growth and success of the business.
Key responsibilities
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WHO YOU'LL WORK WITH
You drive the goals forward by collaborating within Strategy & Planning team, relevant cross functional stakeholders, and other colleagues in the Customer Activation & Marketing team.
WHO YOU ARE
To be successful in the role as Membership Lead, you should have a deep understanding of customer behaviour and preferences and can apply strategic thinking to design effective loyalty strategies. You are able to build strategy and plans that align with business goals using analytical and data-driven capabilities. You are an effective communicator who can collaborate cross-functionally to secure the Loyalty mindset and integrate it into holistic planning.
What you need to succeed:
Marketing, Communication or business degree/relevant qualifications.
WHO WE ARE
H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.
We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future.
WHY YOU’LL LOVE WORKING HERE
At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe.